5 Steps to Organically Increase Your Instagram Followers

Is it even possible to organically increase your Instagram followers anymore? While this platform is one of the best places to communicate your brand visually and connect with your audience, it’s no longer just a social network. Since the launch of Instagram Ads, Instagram TV, and Instagram Business Accounts, it has transformed into a playing field for influencers, marketers, and businesses to promote themselves.  

 

1. Create Engaging Content

Instagram users are engaged and love to share and comment on photos and videos that they think are good. A study found that on average, Instagram images get 23 percent more engagement than Facebook images. 

In order to catch your audience’s attention on Instagram, the first rule is to create engaging content. The more engaging your content is, the more likely people will share it. Here are some tips on creating engaging content and boosting your engagement rate on Instagram:

• Upload more video content because video posts are proven to get 38 percent more engagement than posts containing images. If you don’t want to hire a professional video agency, you can create your own video using these video marketing tools and platforms.

• Create content that your audience can relate to. The best content will depend upon your audience, so you need a clear understanding of who they are first and foremost.

• Post about viral topics from other channels like Twitter, Facebook, and YouTube. 

• Use the right hashtags to generate engagement and subsequent followers. To get it right, try the hashtag formula from Jen Herman, Instagram advocate and social media trainer, which she explains in a recent Social Media Examiner post.

#1 Recommended Tool to grow the Instagram Audience and Followers  

2. Schedule Your Posts

After you’ve gathered fresh and engaging content, the next step is to schedule your posts for one week to one month—depending on how far out you like to plan. The key is posting at the right time. Hootsuite did a study on this using data from Unmetric and after analyzing the top 20 Instagram accounts from 11 different industries they found that the best times to post vary from one industry to the next. 

#1 Recommended Tool to Auto Schedule your posts 

 

3. Collect a List of Related Accounts Within Your Niche

Compile a list of all competitors and major accounts on Instagram within your niche. For example, if you’re in the food and beverage industry, you might compile a list of all major food bloggers and restaurants that speak to the same audience as you.

Start by getting to know these accounts to better understand what you should publish. As you compare the brands, ask yourself:

• What topics does their audience engage with?

• Which posts are getting the most likes?

• How often do they post?

Now, use your competitors accounts to build your following too. 

If you want to make money on Instagram as an influencer, this is one of the most important aspects of what you’ll do to grow your audience. With a clear niche, you’re more likely to drive the engagement that companies want to see to choose you as their influencer.

#1 Recommended Tool to Find the Viral Niche’s for you.

4. Follow Your Competitors’ Followers

After you have your list of the accounts, the next step is to follow their followers one by one. Those people are your target market because they already follow your competitors, which means that they’re interested in your industry and likely what you’re sharing as well.

In the current Instagram algorithm, you can only follow 50 to 100 people every day. If you follow more than 100 people per day, there’s a chance your account can get suspended by Instagram. Again, take it slow and steady. 

 

 

 

5. Like and Leave Comments on Competitors’ Followers Posts

Dedicate yourself to connecting with a high volume of followers and engage authentically as you do, leaving comments when posts stand out to you. This shows that you’re paying attention to what they’re posting and also ensures that they notice you. Ideally, many of these followers will like what you’re sharing and follow you back—making it a simple way to organically increase your Instagram followers. 

To grow your instagram page quickly Sign Up the #1 Recommended Tool For Instagram